Tom Hulme, design director at IDEO, offers three inexpensive yet effective ways to test your next great product, and they don’t involve costly focus groups. Related articles IDEO’s Business Model Visualization Tool, Explained Have Focus Groups Had Their Day?
As the GOP and Democratic conventions begin, CNN’s John Berman details the ins and outs of the language of politics. Related articles Democrats Are From Starbucks, Republicans Are From Visa Americans more interested in GOP platform than Romney’s speech Talking Points Memo: Convention Mania
Joe Miller (Joseph or Josias) (1684 – August 15, 1738) was an English actor, who first appeared in the cast of Sir Robert Howard’s Committee at Drury Lane in 1709 as Teague. After Miller’s death, John Mottley (1692–1750) brought out a book called Joe Miller’s Jests, or the Wit’s Vade-Mecum (1739), published under the pseudonym […]
Donald Sull, London Business School professor, poses three questions to break down complex strategies into actionable steps. Related articles 3 Ways to Simplify Online Marketing The Reality of Strategy: The Case of London Business School How To Write A Startup Marketing Plan